B.A Multi Media and Mass Communication

B.A Multi-Media and Mass Communication is a three-year course. Mass Communication is generally termed as the very important process via which a message is communicated to large segments of people using mass media. Typically, mass communication is used to distribute a similar message to a large group of people who have access to that type of media. Students are advised to pursue B.A Multi Media and Mass Communication from universities and colleges which are recognised by the UGC or AICTE.

B.A Multi Media and Mass Communication is a programme for those who want to learn and upgrade their skills in communication, journalism and allied fields. It is also an opportunity for working professionals to enhance and update their knowledge and get a formal degree for it. This programme is also aimed at general learners who want to have an understanding of the society and media’s role in it, especially in a fast-paced, technologically oriented world.

The course enables an in-depth understanding of the dynamic field of mass media in its various forms – print, radio, television, advertising, PR, new media and films. In the third year, students select any one of the specialisations from Advertising and Journalism.

B.A Multi Media and Mass Communication Highlights

Eligibility Criteria for B.A Multi Media and Mass Communication

1. Applicant should have 12th in any discipline from a recognized board with minimum 50% marks or its equivalent CGPA.

2. Applicants should have a minimum of 1 year of work experience.

3. There is an age limit prescribed by a few institutes that provide part-time degrees.

4. According to some institutes, a candidate’s age should not be less than 17 years and not more than 25 years.

5. Candidates should have 40% to 60% in the undergraduate degree.

Admission Process

1. Applicant on relevant entrance examinations determines admission to various universities and colleges.

2. Some private colleges and deemed universities perform their counselling process by conducting their university-level entrance exams.

3. Candidates who qualify for the test are called for an interview before the final seat allotment.

4. Candidates with a strong hold on English/ Hindi may be preferred at the time of admission.

Career after B.A Multi Media and Mass Communication

The right course from the right institute is sometimes all a student needs to cover the distance between his reality and dreams. While journalists have always been indispensable to the world, the emergence of newer means of news broadcasting has given rise to more career opportunities in the field than ever before.

However, students are required to be armed with requisite skills in order to make a mark. Mass Media understands this and directs its efforts toward modern curriculum meeting the advanced needs of students. Bachelor in Arts in Media & Communication provides you with a wide range of opportunities.

At the successful completion of the course, such students may find ample employment opportunities as Content writers, Journalists, Social Media executives, translators etc. The average initial salary of Diploma in Journalism and Mass Communication professionals is INR 3 LPA - INR 8 LPA which might further increase with an increase in experience and expertise.

With a BA in Multimedia Industry, students can express their creative talents and polish their skills in sectors such as advertising, IT and communications, as well as animation and graphic design. Sectors such as educational, web based and film studios offer employment opportunities to people skilled in multimedia management to handle administration duties of such creative professions with an analytical bent of mind and fluency in creative pursuits.

B.A Multi Media and Mass Communication Syllabus